How Credit Unions Can Engage with Humor
By infusing social media with humor and changing the way they think about business, credit unions can establish a critical generational bridge to market more effectively to Millennials. This article...
View ArticleKeeping Marketing Human Means Keeping it Simple
Complexity is easy; simplicity is hard. There is a lot of noise out there. If being simple were easy, everybody would have mastered it. That’s a great thing; when your competitors are convoluted,...
View ArticleWarning: Objects With Social Media Are Larger Than They Appear
Social media tools operate like a high-powered microscope (telescope, mirror…pick your metaphor!). They amplify everything you do – the good, the bad, and the ugly. Oh, the ugly and the abject horror....
View ArticleMillennials, Mirth, and Money: Making Gen Y Laugh and Learn Pays for Credit...
This is the first of 3 posts that ran on banking.com. Today’s financial institutions, like other industry sectors, recognize how important it is to reach out to the Generation Y cohort of 18- to...
View ArticleStorytelling and “Stellar Presentations”: A “Non-Naked” Conversation with...
I had the pleasure of chatting with my colleague and co-conspiring mischief maker, Shel Israel, about his latest book, Stellar Presentations. Shel and I first met as Founding Fellows of the new media...
View ArticlePodcast: A Content Marketing Chat with Social Media Today’s Robin Carey
I had a blast talking with my colleague, Robin Fray Carey, the CEO and co-Founder of Social Media Today on April 4. We talked about content marketing strategies in the face of the content explosion....
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When “Funny” Isn’t: A Social Media Humor Fail
Social Media Author Jay Baer wrote an interesting piece this week (August 4) about a case of social media humor gone wrong. The culprit: the Facebook page of the Evansville, Indiana airport. The page...
View ArticleClik here to view.
Social Shakeup – A Chat with SMT’s Robin Fray Carey
Social Shakeup Recently, I had the fun of catching up with Robin Fray Carey, Founder of Social Media Today, about the Social Shakeup Conference in September – what’s new, what companies are doing and...
View ArticleHow Credit Unions Can Engage with Humor
By infusing social media with humor and changing the way they think about business, credit unions can establish a critical generational bridge to market more effectively to Millennials. This article...
View ArticleKeeping Marketing Human Means Keeping it Simple
Complexity is easy; simplicity is hard. There is a lot of noise out there. If being simple were easy, everybody would have mastered it. That’s a great thing; when your competitors are convoluted,...
View ArticleWarning: Objects With Social Media Are Larger Than They Appear
Social media tools operate like a high-powered microscope (telescope, mirror...pick your metaphor!). They amplify everything you do - the good, the bad, and the ugly. Oh, the ugly and the abject...
View ArticleMillennials, Mirth, and Money: Making Gen Y Laugh and Learn Pays for Credit...
This is the first of 3 posts that ran on banking.com. Today’s financial institutions, like other industry sectors, recognize how important it is to reach out to the Generation Y cohort of 18- to...
View ArticleStorytelling and “Stellar Presentations”: A “Non-Naked” Conversation with...
I had the pleasure of chatting with my colleague and co-conspiring mischief maker, Shel Israel, about his latest book, Stellar Presentations. Shel and I first met as Founding Fellows of the new media...
View ArticlePodcast: A Content Marketing Chat with Social Media Today’s Robin Carey
I had a blast talking with my colleague, Robin Fray Carey, the CEO and co-Founder of Social Media Today on April 4. We talked about content marketing strategies in the face of the content explosion....
View ArticleWhen “Funny” Isn’t: A Social Media Humor Fail
Social Media Author Jay Baer wrote an interesting piece this week (August 4) about a case of social media humor gone wrong. The culprit: the Facebook page of the Evansville, Indiana airport. The page...
View ArticleSocial Shakeup – A Chat with SMT’s Robin Fray Carey
Social Shakeup Recently, I had the fun of catching up with Robin Fray Carey, Founder of Social Media Today, about the Social Shakeup Conference in September - what's new, what companies are doing and...
View Article